Media Bistro’s Fishbowl NY reported that Perth Now published a fake story about Rupert Murdoch. The story reportedly claimed Murdoch married a journalist at Perth Now “in a shotgun wedding” and was re-reported by another newspaper. Perth Now is owned by Murdoch’s News Corp.
According to Media Bistro, the fake story originated during a training session. Media Bistro advised: ” Next time you write fake copy, maybe, just maybe, keep the name of your boss/overlord out of it.”
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According to Ad Week, the story was one of several fake stories accidentally posted.