Fake Kiwi family is a fake Aussie family too

iMediaEthics publishes international media ethics news stories and investigations into journalism ethics lapses.


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The happy Americans become "Kiwis" when depicted in the "Labour party leaflet."

The New Zealand Herald’s Edward Gay wrote:

The Australian government identified the happy family in the stock photo as Aussies; whereas, New Zealand’s Labour party labeled the same family as typical Kiwis. The truth was they were Americans posing for their friend, iStockphoto photographer, Justin Horrocks, in front of his house in Lake Stevens, Washington. Who knew? » more

A simple change in iStockphoto captions turns an all-American family into a typical New Zealand or the ideal Australian family–you choose

Sharp-eyed blogger Steve McIntyre at ClimateAudit, also noted that this family photo is Horrock’s second controversy. The first dust up, was the fake housing disaster photo where Horrocks “graphically rendered” flood water in an iStock photo published in a draft CCSP report. See “Photoshopping the climate change report for better impact , ” SJ Media Picks, 09/05/08. » more

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“Fake Kiwi family is a fake Aussie family too”

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One Response

  1. Justin Horrocks says:

    Thanks for the free publicity! Please visit my portfolio for more “controversial” royalty-free images like the ones in these ads and thousands more! http://www.istockphoto.com/jhorrocks

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