Monster Pig Archives - iMediaEthics

iMediaEthics publishes international media ethics news stories and investigations into journalism ethics lapses.


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Monster Pig: 10 Stories

Media outlets, CNN, NBC, AP–you name it–were fooled by what iMediaEthics discovered was a viral marketing hoax that used a boy and the killing of a farm’s pet pig to promote a canned hunting operation.

by Jeremy J. Miller on Jun 01, 2007


To Our Readers, I’d like to extend my apologies to all of our readers who in the last two days...